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What is Daddyin' Since?

Daddyin' Since is a BLACK FATHER advocacy lifestyle brand that combats the negative stereotypes and narratives that state the majority of black men are absent in our children's lives. Our aim is to change the narrative surrounding BLACK FATHERHOOD by telling OUR stories from OUR perspective. Our goal is to build an online community and also have merchandise that we can wear to represent the movement as we engage in public throughout the country. 

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